Meet Rafael Salamanca Jr.

A Bronx Leader Fighting for Us

Watch our first campaign ad and see why Rafael is ready to lead the Bronx into a stronger, safer, more affordable future.

A smiling man with a beard and bald head wearing a dark blue suit, white shirt, and purple tie.

The Bronx Deserves More —

Rafael Salamanca Delivers.

Born and raised in the South Bronx, Rafael knows what our families are up against — and what it takes to get results. As a City Council Member, he’s delivered thousands of affordable homes, safer streets, and good jobs for Bronx residents. Now, he’s ready to lead the borough forward.

Aerial view of a cityscape with a grid of streets, buildings, and green trees on a clear day.

A Stronger, Safer, More Affordable Bronx

— for Everyone.

Group of five people standing and talking outside a building with a brick wall, one man in a navy suit and gray cap, three women with gray, black, and teal hair, and one partially visible person in the background.

This is about results — not rhetoric. Rafael has a plan to move the Bronx forward by focusing on the issues that matter most.

Line drawing of a key with a circular head and jagged teeth, outlined in white with a green arc indicating rotation.

Real Affordable Housing

10,000+ units of 100% affordable housing built or preserved. Broker fees banned. Developers held accountable.

Because families deserve to stay in the neighborhoods they call home.

Icon of a person walking on a crosswalk, depicted with white outline on a black background and yellow dashed lines below representing the crosswalk.

Safe, Clean Streets

More lighting. More cameras. Cleaner parks. Cracked down on illegal dumping and worked with NYPD to reduce violent crime.

Because public safety and public pride go hand in hand.

Outline of a school building with a clock, windows, and a flag on top, drawn in white lines on a black background.

Good Jobs & Great Schools

Brought job opportunities to the Bronx and passed local hiring protections. Invested tens of millions into public schools and youth programs.

Because our kids deserve opportunity right here at home.

Group of diverse people gathered outdoors, holding campaign signs supporting Salamanca for Bronx Borough President, smiling and engaging with each other.

Meet RALPH

Rafael Salamanca Jr. grew up in the Bronx during the height of the crack epidemic — and he never forgot where he came from. He’s spent his life fighting to make sure our families are safer, healthier, and better off than the generation before.

As Chair of the City Council Land Use Committee, Rafael delivered big wins: thousands of units of deeply affordable housing, community-first development, and investments in long-neglected neighborhoods. He took on the toughest fights — and won.

Now, he's ready to bring that same leadership to Borough Hall.

“I’m not running for myself. I’m running for every kid like me who grew up here, and every parent trying to build something better. The Bronx deserves leadership that fights — and wins — for our future.”

- Rafael Salamanca Jr

The Bronx Can’t Wait —

Let’s Win This Together.

Rafael Wants to Hear from You!

Whether Rafael catches you at the door or not, your voice matters. He’s out across the Bronx listening to families, block by block — and he wants to know what’s on your mind.